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Brand focus: ARKET

Arket smashed it’s way onto the UK high street in 2017 just after it’s launch by the H&M group. Since then its popularity has grown season upon season truly embedding itself into every fashionista’s wardrobe.

The brands aesthetic is clean, minimal, simplicity and timeless. It has a definite Scandinavian feel to the look of the brand and one you truly want to buy into. It is a lifestyle brand with the offering of womens, mens, children and baby means you can dress your whole family in the same coolness together. They also have a homewear edit so this can continue on through your home too.

I my experience of Arket buying it for myself, recommending it to clients and seeing the items in their wardrobe is the quality. The heavy weight t-shirt in white, black and colours is the ultimate perfect t-shirt, I have been wearing it for years and I have not found a better version.

I always get asked about my satin maxi skirt if the quality is any good and it has the best weight to it, I cannot recommend it enough and love the other colourways.

What I love about the brand is that everything is wearable, good quality and reasonably priced. There are not alot of brands that fit that mould on the high street anymore. You don’t have to break the bank to buy a new jumper, a pair of great fitting jeans or a new coat. The brand is strong and you can find everything you want to fill your wardrobe. They are definitely a go-to brand for me, depending on the seasons colour palette they will serve me up wardrobe hero’s and whole outfits I will want to wear and rewear.

My Arket yellow roll neck that comes in black, navy & camel colourway this season

If you are stuck with new brands to shop then Arket should be on your radar. I have pulled together an outfit for each colour season to show that you can easily make up looks and outfits from their current online offering.

SHOP ARKET

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High street edit

Navigating the fast-paced world of fashion can be overwhelming, especially when it comes to shopping on the high street. While high street fashion offers a variety of trendy pieces at affordable prices, it can often result in a closet filled with fleeting trends that you go off after one wear. Here I am offering you a chance to see pieces that I know are good quality, that will elevate your style and will align with your personal style. Some pieces to refresh your wardrobe and give your wardrobe a new lease of life for 2024.

It’s around this time of year that we can start getting bored of our wardrobe as we are mid way through Winter now. I have picked out pieces that I have either bought recently, are on my wish list or picked because they have longevity into Spring and years to come.

I have picked an Edit for COOL skintones and one for WARM skintones so you can shop from the links the pieces that suit you best.


COOL HIGH STREET EDIT


WARM HIGH STREET EDIT

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Crochet pieces for Summer

Crochet is this Summer’s biggest new fabric hit. Last summer I saw crochet start to trickle through into beach cover-up and matching sets for holidays, they are great pieces to dress up for evenings and dress down for daytime. But this year everyone is having a go at bringing this fabric upto date and giving it a new spin. My green matching set is from Mango and it is from their collaboration range with Simon Miller USA.

With so many pieces out there right now it’s hard to know what to choose and where to look. Everyone from Marks & Spencer to your Spanish retailers such as Zara and high end pieces from independents like Outdazl all have something to offer. See my picks below to help you find the best pieces for your Summer of crochet.

Crochet trousers Mango, £59.99 / Crochet top Mango, £59.99


My top crochet picks

Crochet skirt &other stories, £75

Crochet hat Marks & Spencer, £17.50

Crochet midi slip dress Marks & Spencer £75

Crochet dress, Kitri, £165

Crochet trousers Mango, £45.99

Crochet trousers Massimo Dutti, £89.95

Crochet tunic dress Zara, £32.99

Crochet top Zara, £32.99

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The only skirt you need this season

Denim Midi or Maxi skirt

Last seen during the height of Sienna Miller’s boho era, get ready for the denim midi and maxi skirt to come back in 2023. It was a dominant presence on the runways of all the Spring/Summer shows, the denim skirt is looking like a serious contender for best in show. The denim maxi skirt promises versatility and, more notably for those who shied away from it's skin-baring counterpart the mini, lots of wearability. It has already made its way into lots of fashion influencers wardrobes so be prepared for the denim skirt to reign in this year.

One of its many attributes is that it can be worn trans seasonally. I wore this white denim midi skirt throughout Spring/Summer 2022 and have been styling it with thick tights and boots for Winter. It would also work well with knee high boots, thick jumpers and leather biker jackets.

Denim maxi skirt I am wearing is from Zara, £45.99


Denim skirts to buy






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